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ISD Strenghtens Presense in Southeast Asia Through the
Opening of aRepresentative Office in Singapore
SAN JOSE, Calif., July, 22, 1996 -- In order to better meet the growing
needs ofits southeast Asia customer base for semiconductor voice record
and playbacksolutions, ISD (Information Storage Devices, Inc.), (NASDAQ:ISDI),
todayannounced that it has opened a representative office in Singapore,
ISD Asia.
"This new office is an indication of ISD's growth, not only as
a company but as amajor player in the Asian consumer electronics market,"
said David Angel,president and CEO of ISD. "Southeast Asia is a major
producer of consumerelectronics products and in 1995 accounted for 31%
of our business. With alocal, direct representative sales office, ISD expects
to further increase itsconsumer electronics customer base and market penetration."
"We feel that ISD's decision to open a representative office in
Singapore show'stheir serious commitment to the Southeast Asia electronics
market," said RickyCheung, a Director at Tectron Developments, an
associated company of Blue Box ToyCompany located in Singapore. "We
expect this new office to benefit our businessby putting our company in
close proximity to our voice chip supplier, allowing usto establish an
even closer working relationship."
The representative office is in full operation and is under the leadership
ofISD's Asian sales manager, Sem Chong. It is located at 35 Tannery Road
#10-06Ruby Industrial Complex, Tannery Block, Singapore. Telephone: (011)65-749-3581.
Fax: (011) 65-749-5089. WinEdge Electronics will continue toserve as the
local ISD distributor in Singapore.
About ISD
ISD, a leading supplier of semiconductor voice record and playback solutions, provides essential products to the communications marketplace using its proprietary multilevel storage and related technologies. ISD is headquartered at 2045 Hamilton Avenue, San Jose, California 95125, USA. Telephone: (408) 369-2400. Fax: (408) 369-2422. World Wide Web home page: http://www.isd.com.
This press release contains forward-looking statements regarding features and performance of future products and the benefits and future applications for high density multi-level digital memory technology. Actual results could differ materially as a result of a number of factors including the following: cyclical nature of the markets and demand for the Company’s products; the timing of new product announcements; the ability of the Company’s customers to develop and market products incorporating the new high density multi-level digital memory circuits; availability of foundry capacity and raw materials; fluctuations in manufacturing yields; competitive pricing pressures; the ability of the Company to develop or acquire needed technology, assimilate personnel and pursue new markets; increased research and development expenses; economic conditions generally or in various geographic areas; and the risk factors listed from time to time in the Company’s SEC reports, including but not limited to its report on Form 10-K for the year ended December 31, 1996.
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Note: CompactSPEECH is a trademark of ISD. ChipCorder is a registered trademark of ISD.
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