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ISD Voice Technology Featured in New Polaroid Talking Camera
ChipCorder® Technology Adds New Dimension
SAN JOSE, Calif., July 11, 1995 Information Storage Devices (ISD), (NASDAQ: ISDI), a leading supplier of voice solutions, provides the solid-state voice technology featured in Polaroid's new OneStep Talking Camera. The camera, which was made available to consumers earlier this year, incorporates ISD's ChipCorder® technology in a single voice record/playback microchip. The ChipCorder® device enables users to play one of three built-in comic messages or record their own personal message into the camera, and play it back while taking the picture. The record/playback feature on the camera is powered by the battery contained within the camera's color film pack.
The ISD1420 Series integrated circuit incorporated into the OneStep Talking Camera features ISD's patented ChipCorder® technology that allows voices or sounds to be recorded directly on a single microchip for later playback. ISD's innovative ChipCorder® technology stores voice in its natural analog form to offer a high-quality, natural-sounding message.
"ISD's ChipCorder® technology provides users of our new OneStep Talking Camera with a new dimension of spontaneity and fun in taking pictures. The natural quality of the sound combined with the message-retention reliability of the ChipCorder
technology, makes this a most welcome addition to the feature set offered in the OneStep," stated Wendy Watson, program manager for Polaroid Corporation (Cambridge, Mass).
David Angel, president and CEO of ISD noted, "Polaroid's use of our ChipCorder® technology in a consumer product like the OneStep Talking Camera further illustrates the extent to which 'high technology' has become a part of our daily lives. The distinct advantage ChipCorder® technology offers in natural sound reproduction enhances the appeal of any product into which it is incorporated. We are pleased to offer this technology to Polaroid and we look forward to a mutually rewarding relationship between our two companies."
ChipCorder® Technology
ISD's patented ChipCorder® technology utilizes a new approach for storing information that is based on a "multilevel" storage methodology. Unlike traditional digitized voice solutions, ISD's ChipCorder® technology enables voice and audio signals to be stored directly in their natural analog form in nonvolatile EEPROM memory cells, as one of over 250 levels. This high density storage approach provides an approximate 8:1 advantage over the alternative digitized signal storage technology, which stores only one of two levels (1 or 0) per memory cell and would thereby require approximately eight cells to store the same information (28=256 levels). Additionally, ChipCorder® products eliminate the need for external A/D and D/A circuitry to provide a compact, single-chip, solid-state solution.
Each ISD CMOS device contains built-in analog circuits, including an on-chip oscillator, microphone pre-amplifier, automatic gain control, antialiasing filter, smoothing filter and speaker amplifier. The EEPROM memory technology contained within the device enables a message to be saved for up to 100 years without any power or battery back-up.
The ISD1420 Series is available in DIP, SOIC and die form and is priced from
$5.05 (die) to $6.30 (DIP and SOIC) in 1,000 piece quantities.
Information Storage Devices, Inc. designs, develops and markets high quality, integrated circuit voice application solutions for the consumer, communications, and industrial markets. ISD is located at 2045 Hamilton Avenue, San Jose, California, 95125. Telephone: (408) 369-2400.
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ChipCorder® is a trademark of Information Storage Devices, Inc. All other brands or products are trademarks or registered trademarks of their respective holders and should be treated as such.
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